Tuesday, April 11, 2006

Seinfeld Moment : Regular vs. Medium Coffee

A regular coffee is "single cream - single sugar". It is not a size; it is a way of taking coffee.

Timothy's World Coffee offers coffee in five sizes - small, regular, medium, large, and extra large. What is the difference between a regular and a medium-sized coffee? Why is "regular" smaller than "medium" but bigger than "small"? I can have a regular medium or a regular large or a regular small, but what's a regular regular?

I blame McDonald's. I think they're the culprits who introduced "regular" as a size. In the McDonald's universe, regular = medium.


But, then, why is regular coffee in the Timothy's universe a different size than medium coffee?

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2 comments:

owen said...

I have to disagree Jim. McDonald's uses the word regular so they don't have to use the word "small". It's a marketing mind game. Medium has always been medium there. However, the employees at McD's often get it wrong, as do the customers.

The official party line at McDonald's is that regular fries = small fries.

Jim (Progressive Right) said...

Owen,

I'll concede the point that regular = small at McDonald's, but I believe my original point stands - that McDonald's introduced "regular" as a size.

"Regular" is not a size.